Jisung of Girl’s Alert became the face of the French swimwear brand, 69SLAM!
69SLAM chose Jisung for her healthy beauty weighing over 60 kg (132.3 lbs).
K-Pop girl idols are usually expected to weigh around 45 kg to 55 kg for that “thin, perfect body”.
But 69SLAM preferred someone who can represent a healthier image.
“We sent a love call to Jisung after judging that her 60 kg healthy image best fits our brand image.”
— 69SLAM
They were also impressed with Girl’s Alert’s mindset to give to the community.
“When we heard news that Girl’s Alert will be hosting a free concert if they achieve their goals, we liked how they wanted to do something good for the young generation during the hard times.”
— 69SLAM
Check out the behind the scenes cuts for Jisung’s photoshoot!
Source: Osen