
Recently, 2AM's leader Jo Kwon shot an individual CF for a drink company. After attracting attention with their hit song, 'Can't Send You Away...' and 'I Did Wrong,' 2AM was able to secure 7 CF deals and earned nearly $1 million dollars.
Their recent soft drink, chicken, and an individual beer CF by 2AM's leader Jo Kwon, has been receiving much attention.
Jo Kwon's limbo episode of his Hite beerf CF was released on the advertising site TVCF.co.kr and immediately reached the #2 most viewed video, confirming Jo Kwon's popularity as a CF idol.
The Hite beer CF took the idea of the limbo after seeing Jo Kwon limbo up to 75CM on a variety show. In the CF, a party is playing the limbo game and the participants are failing. As soon as Jo Kwon takes a sip of the beer, he easily passes through, showing off the 'power of beer.'
Despite the recording starting at 1 AM, blue chip Kkap Kwon showed off a variety of comical expressions and even performed his signature shake dance. After drinking the beer and going through the limbo, he surprised the staff on set with his flexibility.
The Hite beer campaign allows the target audience to feel what a happy and fun time they can have upon drinking the beer. The 'limbo episode' of the Hite CF utilized Jo Kwon's fun and fresh personality for a 10 minute long episode.
Ommitted beer advertisement.
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CREDITS : TV DAILY (SOURCE) ; hazyfiasco@2ONEDAY.COM (TRANS)
CREDITS : TV DAILY (SOURCE) ; hazyfiasco@2ONEDAY.COM (TRANS)