Oh Se-Hoon, Mayor of Seoul, commissioned Super Junior Members Leeteuk, Shindong, Yesung, Sungmin, Ryeowook, and Eunhyuk to be the official promoters (to promote to foreigners) of the Seoul Shopping Festival.
The 2011 Seoul Summer Sale is for foreigners visiting Seoul. This gives them a chance to look at the cultures of Korea and shop at the same time. This is a new idea of a festival and a tour combined together. Seoul’s City Hall and Seoul Tour Marketing company joined together for ideas to make this festival and this will give more competition between brand name stores.
Super Junior stated “We are so happy that our popularity helped to give us a chance to promote to foreigners about a very important event and we will try hard. We will make sure to give the tourists a great time at the festival.”
The Mayor said “ Super Junior is famous throughout Asia and currently in Europe and I hope their popularity can help us on this event."
Translated by: Annie Roh
Source: BNTnews.hankyung