A lot of Korean Idol groups have been endorsing chickens lately and it has been successful. In order to make your chicken popular and a hit all you have to do is get a popular korean idol to endorse it and it will sure be a huge hit.
There's been a lot of chicken endorsements like Wonder Girls BBQ, SHINee mexicana chickens, 2am for BHC chicken and a lot more like Younha and KARA.
Each advertisement shoots are filled with the youthful vibe from the kpop idols. For a hit commercial, a happy idol holding a chicken with a big smile is sure to be a huge hit. Like SHINee's commercials for mexicana chicken especially with Onew's enthusiasm for his favorite food, they showed a lively young and dynamic image which was a huge hit.
2am also showed a clean and pure image which was friendly and warm and with their popularity it attracts more attention and viewers.
With popular idols with young and lively images, they bring something fresh and with their popularity brings more attention in advantage to both parties which is a huge hit in the advertisement business.
TAKE OUT WITH FULL CREDITS
Source: Osen
Credits: blueprincess824 @ dailykpopnews(dkpopnews.net)