1) 2 Roving Buses - Feb. 18 - March 16
3) Offline promos/Paid advertisements
-Album stores will have album banners on Feb. 25 - date of offline release
-Wall ads in album stores
4) Subway Ads in Line 2,4 of Sadang Station - Feb 21 to March 21
5) Theater Ads:
- CGV Theatre screen ads
- CGV Theatre lobby posters/PDP
-CGV Theatre ads via DLA system (Yongsan, Myeoung-dong, Wangsimni)
6) Sponsors/Advertising partners:
- CGV Theatre lobby posters/PDP
-CGV Theatre ads via DLA system (Yongsan, Myeoung-dong, Wangsimni)
6) Sponsors/Advertising partners:
CJ Foodville - Tous Le Jours (bakery)
- Spot promos (Feb. 24 - Mar. 31)
- Target: 1,350 branches nationwide
- Advertised in Tous les Jours website, EDM (electronic direct marketing), POP (point of purchase), etc.
- Spot promos (Feb. 24 - Mar. 31)
- Target: 1,350 branches nationwide
- Advertised in Tous les Jours website, EDM (electronic direct marketing), POP (point of purchase), etc.
CJ Foodville - Cold Stone (Ice Cream)
- Spot promos (Feb. 24 - Mar. 31)
- Target: 70 branches nationwide
- Advertised in Cold Stone website, EDM (electronic direct marketing), POP (point of purchase), etc.
GS25 (chain of convenience stores)
- Spot promos (Mar. 2 - Mar. 31)
- poster/brochures of Big Bang’s 4th mini album
- Target: all branches nationwide
- GSTV exposure
GS Caltex (oil refinery/gas station)- Crossroads stations - large banners (Mar. 7 - Mar. 13)
- GS Caltex website promo www.kixx.com.kr (membership of 600,000 people)
- GS Group website promo www.GSnPOINT.com (membership of 10,000,000 people)
- GS Group & GS Caltex membership cards (36 mil members)
Source: YGE Life
Translated by: no1chronoptimist@soompi
- Target: 70 branches nationwide
- Advertised in Cold Stone website, EDM (electronic direct marketing), POP (point of purchase), etc.
GS25 (chain of convenience stores)
- Spot promos (Mar. 2 - Mar. 31)
- poster/brochures of Big Bang’s 4th mini album
- Target: all branches nationwide
- GSTV exposure
GS Caltex (oil refinery/gas station)- Crossroads stations - large banners (Mar. 7 - Mar. 13)
- GS Caltex website promo www.kixx.com.kr (membership of 600,000 people)
- GS Group website promo www.GSnPOINT.com (membership of 10,000,000 people)
- GS Group & GS Caltex membership cards (36 mil members)
Source: YGE Life
Translated by: no1chronoptimist@soompi